Instant Traffic Using Expired Domains
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Wayne Ford
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Wayne Ford |
About the
Author:
Wayne
Ford,
[email protected],
is the founder and president of DomainsWeekly.com the leading supplier of daily
expired and soon-to-expire domain lists. He also publishes a free weekly
newsletter packed full of domain- related information and a list of quality
available domains. You may subscribe by sending a blank email to [email protected]
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Wayne Ford
has written 1 articles for DomainInformer. |
View all articles by Wayne Ford... |
Every day thousands
of domains 'expire' and are put back into the pool of available domains that
anyone can register. They can be very valuable if you are looking for a quality
domain for your online business, or if you want to re-sell them for profit. But
wait! There is another huge advantage to a domain that was previously owned --
Instant Traffic!
As I said above,
expired domains have all been owned by someone in the past. Many of these
previous owners built Websites for these domains, advertised them, registered
them with search engines, and even exchanged links with other sites. All
translating into traffic to that domain name.
Now, why would
someone who took the time to do all that work let the domain expire? It could be
one of several reasons:
* the author simply
lost interest * an online venture ran out of funding * poor management of the
domain * they couldn't afford the fees
Whatever the
reason, it happens. And you can reclaim some of the wasted traffic and use it to
your advantage. You can either point it to your existing site or use it to
jumpstart and add value to a new site.
How do you know if
an expired domain has traffic?
While there is no
way to gauge the actual amount of traffic going to an expired domain, you can
find out its link popularity in the major search engines. This will tell you the
number of Web pages listed in a particular search engine that link to that
domain. The more links, the higher link popularity and the more traffic that
domain is getting (in some search engines, the higher ranking, too).
A free online tool
to help you find the link popularity of an individual domain at five top search
engines can be found at http://www.Webofsuccess.com/popularity/popularity.cgi
Another way I
recently discovered is to use this powerful software program called Popular
Domains. Among other features, it allows you to import a list of expired domains
and automatically check the link popularity of each one. To learn more about it,
check out http://www.Webofsuccess.com/domainsweekly/popular.html
As you can see,
this can be an affordable way to gain instant traffic to your site. Be nice,
though, and do not abuse this technique, make sure the site you are sending
traffic to relates to the domain. For example don't register the expired domain
'ehairplugs.com' just because it has a high link popularity and then forward the
domain to your site about Internet marketing. Other than that you may use your
new domain with 'built-in' traffic however you wish! |