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VeriSign Announces Valentine’s Day-Related Online Shopping ActivityVeriSign Reports $3.9 Billion in Online Valentine’s Day Period Purchases; Spike in Big-Ticket-Item Purchases Demonstrates Increased Consumer Confidence in Online Shopping February 16, 2005; 11:50 PM (DomainInformer.com) - MOUNTAIN VIEW, CA. - February 16, 2005 - VeriSign, Inc. (Nasdaq: VRSN), the leading provider of intelligent infrastructure services for the Internet and telecommunications networks, today released new e-commerce data showing that purchases for Valentine's Day period accounted for $3.9 billion in online sales. VeriSign analyzed online shopping data from February 1 through February 14, 2005, with research indicating a 30 percent increase in online spending as compared with the same time period in 2004. This strong growth in online sales was led by a 130 percent increase in the diamonds category, reflecting an upswing in consumer confidence in purchasing big-ticket items online. "The growth in online sales for jewelry is a key indicator of increased consumer confidence in spending more money online," said Trevor Healy, vice president, payment services, VeriSign. "With diamonds showing the highest increase in online revenue during the Valentine's Day shopping season, we not only see that consumers are comfortable making big-ticket purchases online, but also buying sentimental and significant items through secured e-commerce sites. This proves that online shopping has progressed past basic items, such as books and CDs, thus opening new sales opportunities for merchants from all categories." "In the ‘brick-and-mortar' world, jewelry has always been a high performing category around Valentine's Day," said Adam Graham, spokesperson for Diamonds.com. "Translating that success to the virtual world proved difficult given consumer hesitation to purchase expensive and, in many cases, symbolic pieces of jewelry through e-commerce sites. Through posting the VeriSign® Secured™ Seal, Diamonds.com is able to provide our customers with the assurance they need to transact business online with the confidence that their personal account information is protected." The latest statistics from VeriSign are based on the analysis of online sales volume processed through VeriSign Payment Services, which processes more than 37 percent of all North American e-commerce and represents in excess of 127,000 online retailers. Full-Category Comparisons Online spending in the candy category increased 25 percent in 2005 as compared to the same time period in 2004. Spending in the chocolate sub-category accounted for 49 percent of the overall category spending. The total amount spent from Tuesday, February, 1 2005 through Monday, February 14, 2005 was $3.9 billion, a $0.9 billion — or 30 percent — increase in sales as compared to the same time period in 2004 (Sunday, February 1 through Saturday, February 14). About VeriSign
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