February 20, 2006; 11:26 AM
The service combines the firm’s existing free worldwide domain name availability check with the option to run a simultaneous trademark check at no charge. The World Intellectual Property Organization reports that cybersquatting, domain name and associated trademark disputes grew by 20% in 2005. NetNames will flag any possible trademark infringements a desired domain name, or similar key words at no charge. If there is a potential conflict, details of the trademark holder will be available from £19 per keyword. The service checks domain name searches against pending and registered trademarks from the US federal trademark database (USPTO) and the European Community Trademark (CTM) database for any possible infringements. The CTM gives brands uniform protection in all 25 countries of the European Union on the strength of a single registration procedure with the Office for Harmonization. Jonathan Robinson, COO at NetNames, said: “One of the most important yet difficult aspects of establishing a new brand is selecting the right name. There has been a growing demand in the market for greater visibility of potential trademark infringements."
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