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.travel Sponsors The Rickshaw Run Adventure for Charity


December 13, 2006; 06:41 AM
Following important meetings with the Indian Ministry of Tourism, and participation at the Travel Agent Association of India (TAAI), the Indian Association of Tour Operators (IATO), and the United Federation of Travel Agents Association (UFTAA) 2006 conferences, Tralliance Corporation, the .travel Registry, has chosen to sponsor the latest travel adventure in the name of charity, The Rickshaw Run a 2,000-mile trek across Indias toughest terrain in the worlds most unsuitable vehicle, the auto-rickshaw.

Based on the success of this years Mongol Rally, an 8,000-mile charity race from London to Mongolia, the Institute for Adventure Research and .travel, the top-level Internet domain created exclusively for the travel and tourism industry, have once again teamed up to bring travelers a memorable charity event.

Beginning in Cochin in Southern India on December 28, 2006 with a game of cricket, 34 teams from seven countries will embark on the two-week journey through Indias mountains and jungles, encountering everything from searing heat and mud to mechanical failure along the way all in an effort to cross the finish line in Darjeeling for a spot of afternoon tea.

Working closely with the Indian Tourism Ministry, Tralliance has also initiated the registration of iconic place names with state Tourism Ministers, Reddy and Scindia in Andhra Pradesh and Madhya Pradesh, respectively, and anticipates further registration of .travel domain names for all major tourism assets by Indias other 23 states. The registration of Indias legendary Incredible India campaign now IncredibleIndia.travel is the first of many new .travel domain names being registered on the sub-continent.

Because of the strong in-roads .travel has built with our friends at the Indian Ministry of Tourism as well as with Indias major travel associations at their conferences this past September, Tralliance felt that our continuing collaboration with the League of Adventurists, and their latest event, the Rickshaw Run was a natural event to sponsor, says Ron Andruff, president of Tralliance. Through its role in this unique event, India will be prominently featured as we continue to bring significant awareness of the global .travel initiative to all of her 25 states while promoting tourism throughout the nation, as well as to the international travel community.

Travel entities that wish to purchase a .travel domain name can e-mail [email protected] or call 001-954-769-5999.


Tralliance Corporation, New York, Noel Perkins, 407-838-1797, [email protected]


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