February 8, 2007; 12:17 AM
As one of Australia’s leading domain name registrars, NetRegistry
regularly monitors the trends developing in the industry. We recognised
a gap in the reporting of key domain trends. The NetRegistry Domain
Report is an annual report, providing an accurate cross-section of the
domain market as well as discussing Australia’s global position.
· 60 percent growth in Australian business’s internet usage
· Micro businesses in Australia out perform global trends
· Domain registrations in Australia grow 28 percent
· Charity/non profit organisations and IT registrations in decline
· Registrations within the marketing sector increased 82 percent
The NetRegistry report quantifies the growth of small businesses in the
online environment, across all business sizes, at 28 percent over the
last year. Growth has been considerably stronger in the Marketing and
Media segment and I believe this is indicative of the realisation that
businesses online spending has mushroomed. These sectors have rushed to
establish their presence in this now lucrative area.
From the traffic and internet usage data, we can also deduce that with
improvements in speed and e-mail communication amongst SME’s and their
customers, electronic commerce is growing at 60 percent. This growth is
continuing at a similar pace and businesses stand to gain much from
establishing a solid eCommerce platform for sales, support and customer
The NetRegistry report strives to educate businesses, industry analysts
and media channels on important developments in domain registrations.
This report contains statistical information on total growth, domain
market segment trends as well as growth in different sized businesses.
Chief Executive Officer
NetRegistry Pty Ltd