June 14, 2007; 02:33 AM GoDaddy.com is among a group of leading Internet-related companies to
create and approve a new set of guidelines aimed at making Web sites
more secure. The new Extended Validation (EV) SSL guidelines to
heighten security for Internet transactions were approved after two
years of work by more than 25 companies. “These guidelines will
play a key role in making sure corporations, government agencies and
small businesses all meet the same, strict criteria before they can be
issued Extended Validation SSL Certificates for their Web sites,” said
Go Daddy Vice President of Development Wayne Thayer. “That way,
customers will know they are on a secure Web site when they see proof
of the certificate there.” Secure Sockets Layer (SSL)
Certificates can be placed on Web sites to provide for the encryption
of sensitive data. They also help prove an online business’ identity,
improve security and promote customer confidence. Sites protected with
regular SSL Certificates show a padlock icon and often contain a secure
site seal. Also, users see the prefix “https” before the domain name in
the address bar. Extended Validation (EV) SSL Certificates set
an even higher standard for secure online businesses and provide
additional consumer confidence. The Go Daddy® EV SSL Certificates
automatically show a Web site is secure with all of the features of a
regular SSL Certificate. In addition, computer users will see a green
background and the name of the organization that owns the EV SSL
Certificate in the address bar when using Internet Explorer 7.
Mozilla’s upcoming Firefox 3.0 is expected to have a similar indicator. “We
want people to know right away they’re on a legitimate Web site and the
information they exchange is secure,” said Thayer. “You shouldn’t have
to wonder what company is running the Web site when you’re paying bills
or doing business online.” The 25 companies that approved the
new guidelines, including Microsoft Corporation and The Mozilla
Foundation, are working together as a voluntary organization called the
Certification Authority/Browser Forum. More information on the forum,
including a copy of the guidelines, is available at CABforum.org. Go
Daddy helped draft the new rules, voted in favor of them and supports
them. Go Daddy already sells EV SSL Certificates to corporations. For
more information about Go Daddy SSL Certificates, go to GoDaddy.com/gdshop/ssl. Go
Daddy is the second largest SSL Certificate provider in the world,
according to Netcraft, LTD, an Internet analyst. Go Daddy is also the
world’s top domain name registrar with about 22 million domain names in
its portfolio and 4 million customers.
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