MarkMonitor Debuts Domain Management 5 to Combat Online Brand Abuse

Technology Designed for Greater Control, Transparency and Management

October 31, 2007; 08:29 AM

SAN FRANCISCO -- With domain name abuse costing companies worldwide more than $1 billion in diverted customer sales and enforcement expenses annually, MarkMonitor®, the global leader in enterprise brand protection, today announced Domain Management 5. The new service simplifies the process of transferring, securing and managing domain names -- allowing Global 2000 companies to foster a strong Web presence and secure and protect valuable trademarks and brand assets on the Internet.

 “Securing and managing domain portfolios is a timely, complex, and risky task for administrators -- growing ever more challenging as new extensions are launched and requirements change,” said Elisa Cooper, Director of Product Management, for MarkMonitor. “Domain Management 5 streamlines the process, putting control in the hands of corporations.” 

Managing international domain portfolios is a complicated process. Global 2000 companies must proactively defend their brands from cyber criminals and scammers who seek out new avenues to divert legitimate traffic for their own financial gain. Misunderstandings of regulations and legal issues that span multiple jurisdictions are common and translate to missed business opportunities. 

MarkMonitor uses an all-inclusive approach to Domain Management services, reducing the time, complexity and risk associated with securing and managing corporate domain portfolios by allowing companies to:

• Securely Manage Their Domain Portfolio – Administrators can streamline the process of securing and managing their portfolio through comprehensive case management; workflow automation; and up-to-date information on domain rules and requirements.
  
  
• Transparently Track Domains – Domain Management 5 provides complete visibility into domain processes and domain industry requirements under one management portal – including registration, modification, expiration and deletion.

• Streamline Workflow Processes – Efficiency and productivity increase through workflow automation of registration and transfer processes.  
  
  
• Cut Complexity – Single domain provider reduces confusion and complexity, providing companies with increased bandwidth to optimize business processes and focus on core competencies.

MarkMonitor Domain Management 5 is available directly from MarkMonitor. More information is available at http://www.markmonitor.com.

Note to Editors
For more information concerning this product, contact Te Smith at 831-818-1267 / [email protected] or Jonathan Jordan at 202-370-6187 / jjordan@ar-edelman.

About MarkMonitor
MarkMonitor, the global leader in enterprise brand protection, offers comprehensive solutions and services that safeguard brands, reputation and revenue from online risks. With end-to-end solutions that address the growing threats of online fraud, brand abuse and unauthorized channels, MarkMonitor enables a secure Internet for businesses and their customers. The company’s exclusive access to data combined with its real-time prevention, detection and response capabilities provide wide-ranging protection to the ever-changing online risks faced by brands today. For more information, visit www.markmonitor.com.