Moniker.com Brokers Sale of Bored.com for US $4.5 Million

Second Multi-Million Dollar Sale for Moniker.com in 2008

February 11, 2008; 02:00 AM

POMPANO BEACH, Fla., Feb. 8 /PRNewswire/ -- Moniker
(http://www.moniker.com), an Oversee.net company and the leading provider
of Domain Asset Management(TM) services, today announced that it has
successfully brokered the sale of Bored.com for US $4 million and an
associated portfolio of 170 websites for US $500,000.

    Bored.com was established in 1997 and today provides more than two
million visitors a month with solutions to the age-old question of what to
do when you are bored. The site serves as a portal linking to leading sites
in music, humor, gaming, quizzes & trivia, and more.

    The sales agreement includes several assets associated with continuing
the current business model. The site will remain operational under its new
owner, JW Media. Other online properties currently being developed by JW
Media include BuyShoes.com and Campout.com.

    A spokesman for JW Media said, "We've been waiting a long time for an
Internet property to challenge our creativity. Although there is a great
deal of competition out there with gaming, video, and entertainment sites,
it is our belief that Bored.com and Bored.tv will be a household name by
2009." Through their purchase of Bored.com, JW Media will create a unique
brand and site which they say will rival the top entertainment sites on the
web. "We were raised on the Internet. This is not just a business endeavor
for our company, but also a passion. We will have a great time meeting our
demographics' needs."

    According to figures available on Alexa.com, Bored.com has experienced
steady growth in traffic and page rank over the last three months, making
it an ideal target for advertisers looking to reach a diverse audience.

    "Bored.com is a premier generic domain that has been developed into a
site that will attract both search and direct navigation visitors," said
Monte Cahn, co-founder and CEO of Moniker.com. "With thousands of sites
linking into Bored.com it has mass appeal to advertisers looking to reach
an audience who is seeking entertainment online."

    About Moniker

    Moniker, an Oversee.net company, is the leading provider of Domain
Asset Management(TM) services and a complete set of business services that
provide companies a single-point-of-access to help manage and maximize the
value of their domains. These services include name creation, registration,
acquisition, portfolio management, appraisal and escrow services, traffic
monetization and after-market sales -- all backed by unsurpassed customer
service and security.

    With more than a decade of experience, Moniker is a top 10 domain
registrar, holds the industry's highest customer retention rate and
pioneered the industry's first domain appraisal formula. It is considered
the industry's premier marketplace to buy and sell domain names.

Source: www.prnewswire.com