May 5, 2008; 08:32 AM
May 5, 2008 -- IP2Location™ is a database product that enables Web
sites to identify the geographic location and Internet domain name of
their visitors by using only IP addresses. The database is used to
match an incoming IP (internet protocol) address to the country,
region, state, city, latitude, longitude, zip code, Internet service
provider (ISP), Timezone, Netspeed and domain name of the Internet
user. By knowing the location of visitors in real time, Web sites can
display localized content, server bandwidth balancing, improve
click-throughs and sales, prevent Internet fraud, and implement many
other solutions. For the advertising and marketing industry, learning
your Web visitor’s origin enables you to offer unique banners to
increase hits rate and ROI, customize marketing messages, redirect
visitors to appropriate Web pages, display native language, or manage
digital rights. For e-business Web sites, the IP2Location™ database is
crucial to identify suspicious Internet orders to reduce charge-backs,
avoid orders from high risk countries, display native currency on order
forms, and calculate correct tax fees based on country and regions.
"We have been using IP2Location for more than 3 years. We are happy
with services and the ability to target location-aware messages
directly to consumers," said Danny Wong, vice president of IIA
Advertising Inc. "With IP2Location’s technology, we can better
understand who and how people use our Web sites and then, offer
advertisers the ability to deliver specific marketing messages to
specific groups of consumers based on location."
The IP2Location™ database contains more than 3 million records to cover
all valid IP addresses. It has over 95 percent matching accuracy at the
country level. Available from US$49 per year, the database is available
via immediate download bundled with free twelve monthly updates.
Database is in ease-to-use ASCII text format and compatible with major
database programs including Microsoft SQL, MySQL, Microsoft Access,
Oracle, IBM DB2 and others. Free demo is available online at http://www.ip2location.com
Founded in 2001, IP2Location.com provides Internet infrastructure
intelligence services to online businesses. IP2Location.com’s products
provide the geographic location of Web site visitors in real-time,
enabling businesses to display localized content, bandwidth balancing,
improve click-throughs and sales, prevent fraud, conduct site analysis
and foster regulatory compliance. With over 500 industry leading
customers, IP2Location.com is the geolocation market leader.
IP2Location.com’s main headquarters is located in Penang, Malaysia,
with regional sales office located in Florida, United States.
The company can be reached by fax at +1-941-240-2105, by email at
[email protected], and on the Web at http://www.ip2location.com.