November 14, 2008; 06:45 AM
What Internet businesses don't know
about the power of owning multiple domain names is hurting them and
costing them business according to Scott Alliy President of
eComInvestments.com
Take a look around your home and
identify the manufacturer of many of the products you use everyday. The
plain truth is that very few of the items will be known manufacturers
and most will be from companies whose name you may never had heard of.
The reality is that today's consumer does not buy names they buy
products and services regardless who the manufacturer is. Respect your name but don't get hung up on yourself advises Scott Alliy
an Internet pioneer and Internet marketing expert. Most internet
businesses continue to brand only their company name by owning one
website usually like exampleco.com a name I do not know if it even
exists but just to use as an example. What does exampleco do asks Scott Alliy President of
eComInvestments.com? This is the same question that consumers would
also ask. The issue says Scott is that no consumer has enough time nor
would they even consider visiting the site to find out. What today's busy consumer wants is quick access to products and services that they want need and use sometimes every day. Savvy Internet businesses understand this simple fact and many have
invested heavily in owning multiple domain names relating to their
business products and services that consumers are likely to type in
during keyword or keyphrase searches on the Internet. No matter what products or services that consumers search for on the
internet you can bet that they will type the product or service and not
a company name during their search. For example Internet surfers
seeking to learn a new language might type Spanish training products,
or Spanish audio training. Whichever company that offers this very
specific product that owns the domain name that contains either of the
words used to locate the product and then points those domain names to
their own site will gain the lions share of their market says Scott. Why most businesses have missed this obvious route to Internet business
success is beyond me says Scott but the good news is that those domain
names may still be available at least in the aftermarket. Sure, adds Scott the killer domain names that so accurately describe
their products or services may cost a little more to acquire from
domain name resellers but says Scott it is simple math. Once the amount
of increased revenues that they receive by owning multiple domain names
related to their products or services and pointing those names to their
main website has been reached then any revenues they receive after that
point go directly to increase profits. Scott has successfully employed this strategy to create the Training
News Network a network of over 900 training and seminar related domain
names and websites serving the needs of the seminar and training
industry. His company eComInvestments.com offers hundreds of the type-in domain
names that companies can buy and immediately begin to use to capture
more of the market share in their industry. Many of these type-in
domain names are owned by Internet consulting companies like his but
many other domain names are owned by individuals. To locate the owner of domain names that may be of interest to you
Scott advises prospective buyers to use whois tools located on various
sites on the web.
About Us: eComInvestments.com is a
division of Allied Internet Solutions Inc. a progressive Internet SEO
marketing and consuting firm located in Houston TX. For more
information or to view available domain names or to request their
Internet consulting services please visit http://www.eComInvestments.com
Contact Info: Scott B. Alliy President eComInvestments.com 800 349 1935 x5
Additional: business domain names
Company: eComInvestments.com
Country: United States
Contact: Scott Alliy
Website: http://www.eComInvestments.com
Bus E-Mail: na
Phone: 800 349 1935 x5
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