April 25, 2007; 02:44 AM
is proud to be the presenting sponsor for next month’s Indianapolis
500® broadcast. The deal launches Go Daddy® into the “Super Bowl® of
racing” and provides Go Daddy branding on everything from broadcast
segments to aerial and in-car views.
The world’s top domain
name registrar is known for its “racy” Super Bowl commercials and moved
into Indy racing last year when its outspoken CEO invited racing
superstar Danica Patrick to become a company spokesperson and official
“Go Daddy Girl.”
“I’m excited to be a Go Daddy Girl. I’m happy
Go Daddy stepped up to be the presenting Indy 500 broadcast sponsor
this year,” said Patrick. “It’s good for our sport to have a world
leader, like Go Daddy, involved in such a high-profile way.”
made history at Indy two years ago when she became the first-ever woman
to lead the legendary race, leading the other drivers for 19 laps. This
year the Indianapolis 500 field could include a record three female
drivers, along with four past winners and the top 11 finishers from
last year’s race.
Go Daddy CEO and Founder Bob Parsons said
Patrick represents both IndyCar® racing and Go Daddy well in this race,
“I love watching Danica drive – she’s fun, fast and edgy. She’s
Patrick’s star shines off the track too. Just last week, she was voted “Sexiest Female Athlete” for 2007 by Victoria Secret®.
Daddy is considered a star of “sexy marketing” campaigns, but is about
much more than its racy selling savvy. Parsons’ company has close to
four million customers and 20 million domains in its portfolio. Go
Daddy now registers, renews or transfers a Web site name every 1.3
seconds and is two-and-a-half times the size of its closest competitor.
It’s also the world’s leading SSL hosting company, providing security
for Web sites.
Patrick races for Andretti Green Racing, the
winningest team in Indy Racing League history. “Danica has a passion to
be the best, like Go Daddy,” said Parsons.
She is one of an
impressive team of Go Daddy Girls, including motorcycle drag-racing
standout Valerie Thompson and the original Go Daddy Girl, WWE Raw® Diva
Candice Michelle, who stars in many Go Daddy ads, including the
controversial 2005 Super Bowl commercial.
You can watch “The
Indianapolis 500 broadcast presented by GoDaddy.com” on Sunday, May 27
at 1 p.m. EDT live on ABC® TV. Go Daddy will also be the presenting
sponsor for the Indy 500 Qualifying and Bump Day television broadcasts
on ESPN2®, beginning May 12.