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Domain Name One Auctions and Domains


The recent explosive growth in online business has made in imperative for businesses to own a top domain name.

By Derek Iwasiuk
May 25, 2006

Domain Name One, a domain reselling company, is offering two of the most rare and valuable keyword names, and for sale on (item # 9730403630).

The recent explosive growth in online business has made in imperative for businesses to own a top domain name. Global branding and the rise of the Internet have created a huge market of demand for good domain names. Unfortunately, the skyrocketing costs of premium keywords at the .com level have weeded out the small businesses, with small budgets, from ever owning a premium, one word name.

However, small business wishing to own a great, memorable name can now buy great keywords in more obscure extensions for just a fraction of the price of the .com version. Recent sales of names such as for $700,000 help show the huge market for these types of names. It is clear why people like Sam Huang, founder and CEO of Domain Name One, have invested their money into the plethora of new extensions.

“With names such as selling for $7.5 million, it is imperative to offer a second hand solution to the problem of global branding…why pay thousands for something like when you can get for the same price?” says Huang, “We offer keyword names, such as, for a fraction of the price for the .com”.

The leaders in today’s domain world such as Bill Mushkin, CEO of, and Roland LaPlante, VP of Afilias, have invested heavily in such extensions, and anticipating an exponential growth in the ROI for investments into premium keyword names such as sex and poker.

Many experts believe that is worth at minimum, tens of thousands of dollars. “It is really a unique opportunity, you don’t see many sex.cctlds up for sale… and never on ebay”, says Ryan Simari, a domain analyst. “The beauty of a cctld is that is works just like a .com, anyone in the world can view it”. SEO experts around the world all also agree that the major search engines don’t give preference to .com or one extension, thus offering a cheaper solution to small businesses who want valuable search traffic.

“Theoretically, could just as be as high ranked as, and to obtain would be just a fraction of the cost it would be to obtain” says Kunal Patel, SEO professional.

The ebay auction for is due to end May 28th. The world’s domain experts will be watching closely to gauge the current cctld market. However, most experts agree that whatever the ending price is, the buyer will make a considerable profit if he/she decides to sell the name in the following year.

The auction can be found by searching for item # 9730403630 on or by going to

Domain name One currently sells its names through its two brokers, Sedo and Afternic. A master list of domains for sale can be found at Bulk deals can be arranged through email (e-mail protected from spam bots).

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